Social media Journal

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2024 Digital Marketing Trend Predictions

Marketing

In this fast-paced digital age, where the 90s trends are rocking the fashion scene once again, keeping up with the […]

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The Fallacy of Vanity Metrics: Unmasking the Illusion of Success

Social media

Ah, the allure of vanity metrics. It’s hard to resist the appeal of skyrocketing Instagram followers, isn’t it? Watching those […]

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7 questions you should ask your Social Media Manager

Social media

In most industries, to market your business successfully, you need to be on social media. But what does that actually […]

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What content should you post on each social media marketing platform?

Social media

Social media is a great way to reach your target audience. But getting them to your social channels doesn’t mean your […]

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Why Connection is the new Currency

Engaging Content

News Flash: The world is divided. I can confidently say that it’s unlikely anyone reading this post hasn’t: been impacted […]

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Social Media and Digital Marketing

Marketing

The world of Social Media Management and Digital Marketing is continuously growing and changing, now becoming one of the most […]

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Evolution’s Instagram Tips

Business Tools

You’re on Instagram, you’re posting regularly and you’re getting your brand out there, right!? Well…..to a degree. Instagram is the […]

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Social Apocalypse 101: When Zombies are following you

Credibility

Do you ever get the feeling you have Zombies following you? That’s because you most likely do! Social media Zombies […]

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Navigating Influencer Marketing

Marketing

I wanted to do a post on influencer marketing as it’s always a topic of contention! I’m often asked if […]

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Merry Business

Branding

  Small businesses, much like middle children, often get overlooked at crucial times but, unlike middle children, small businesses can […]

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5 Mistakes people make on LinkedIn – Part two of series

Business Tools

If you missed it you will find Part One (7 Basic tips you need to know about LinkedIn – Part […]

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7 Basic tips you need to know about LinkedIn – Part one of series

Business Tools

Most Business owners I speak to are more confident using Facebook to promote their business than LinkedIn. Here’s the thing, […]

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Why remarketing is the fastest growing form of digital marketing

Marketing Strategies

Have you ever visited a website and then seen ads for that company’s website here, there and everywhere you look […]

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Why you need to be so clear on your ideal customer

Branding

When we meet with a new client one of the first things we ask them is who is their target […]

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Marketing Workshop

Business Mentoring

On September 17th I had the pleasure of co-facilitating a Marketing Workshop with Coach, Behavioural Profiler and Keynote Speaker, Sarah […]

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Facebook Tip: Sharing a Post from Your Business Page to a Group

Marketing Strategies

As a business owner on Facebook when you are in a group and want to mention your businesses Facebook Page it can be challenging! … Here are five simple steps to sharing a post from your business page to a group on Facebook.

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Facebook Tip: How to Schedule Facebook Posts

Marketing Strategies

The facility to schedule post is a massive time saver for busy business owners. We don’t always have time to login to Facebook each day and post new content on our business page. Here are two simple steps to schedule your Facebook posts

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Content Ideas to Inspire, Educate & Motivate Your Target Market

Marketing Strategies

I promised that next time I would provide some answers on how to post resonating content to inspire, educate and motivate your target market. Here are some content ideas to get you started. As well as a FREE 2015 Australian Calendar Template to assist in your content marketing planning.

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Socially speaking; Content may be King, but engagement is Queen!

Marketing Strategies

In any successful relationship, the King serves his Queen. You know the saying: Happy wife, happy life? Well, now let’s […]

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